Collection of Personal
Information Personally Identifiable Information (PII) refers to information that can be used to identify or describe an individual user. Metro collects PII as part of a customer’s decision to use our services or if necessary to deliver the specific service, such as to respond to customer questions. The type of information that is collected depends on the services being provided by Metro, such as that required to establish and manage user accounts, and to collect payments and enforce toll violations. In general, this information may include an individual’s name, mailing address, email address, telephone number, vehicle registration information and payment card data. We automatically gather Site usage data for analysis and security purposes, and we may use service providers to assist us in doing so. This may include collection and use of your IP address or other browser or device identifiers. We also may ask customers for demographic information, including but not limited to, zip code and income level. Providing this demographic information is optional and not a requirement to establish an account.
Use of Personal Information Metro uses the PII in order to process account registration/activation, toll violations, manage accounts, collect payments, respond to questions, send account and program related e-mails and notifications, and provide information regarding significant changes to Metro policies. We also use personal information, such as travel pattern data, occupancy status, and photographs, to manage and enhance operations.
Metro may use personal information as well as other data for research purposes, and to improve the ExpressLanes website and our other services. In addition, we may use some of the information that we collect to present you with information concerning services or other offerings and information that may be of interest to you. We may retain and use communications, transaction details, your IP address, and other information to maintain audit trails for security purposes.
Metro may provide aggregate information about our customers' use of Metro ExpressLanes services and online website information to our funding partners, advertisers and agency partners. Such aggregate information will not contain any personally identifiable information.
Retaining of Personal Information Metro is committed to maintaining the security of your personal information. The information collected through the Metro website is retained in accordance with applicable records retention and disposition requirements of Metro and California laws. We have instituted and require ongoing measures and systems to protect and to prevent unauthorized access. This, however, should not be deemed in any way as warranting or guaranteeing the security of the information provided on the Website. Metro is not responsible for any data obtained in an unauthorized manner including illegal activities such as hacking into Metro’s security system or by intercepting transmissions of PII over the internet. Customers should not disclose authentication information to any third party and should notify Metro of any unauthorized use of their passwords. Metro cannot secure PII that is released by customers or PII that customer’s request Metro to release.